Privacy Policy

Last updated on May 3, 2026.

Lurera ("Lurera," "we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy describes how we collect, use, store, and protect information when you interact with our websites, products, or services (collectively, the "Services").

Scope

This Privacy Policy applies to all users of the Services, including individual creators and agencies, and covers data collected through our platform, website, and related services.

Data Controller

Information We Collect

Information You Provide

  • Account information: Your name, email address, and password when you create an account.
  • Platform credentials: Login credentials for third-party content platforms that you connect to the Services. These are stored using encryption and used solely to provide the Services.
  • Communication data: Emails, messages, and support inquiries you send us.
  • Profile information: Any additional details you provide, such as team name or creator profiles.

Information Collected Through the Services

  • Message and conversation data: Content of messages sent and received through the AI chatbot on third-party platforms, used to provide and improve the Services.
  • Revenue and earnings data: Earnings information from connected third-party platforms, used to calculate applicable fees.
  • Usage data: How you interact with the Services, including features used, pages visited, and time spent.

Information Collected Automatically

  • Device information: Browser type, IP address, operating system, and device type.
  • Cookies and tracking technologies: We use cookies and similar technologies to enhance your experience and collect analytics data. See the Cookies section below for details.

How We Use Your Information

We use the information we collect to:

  • Provide, operate, and maintain the Services
  • Process account registrations and manage your account
  • Send and manage AI-generated messages on your behalf
  • Calculate and process revenue-share fees
  • Communicate with you about the Services, including service updates
  • Improve features, functionality, and performance of the Services
  • Ensure security and prevent fraud
  • Comply with applicable legal obligations

How We Share Your Information

We do not sell your personal information. We may share it with:

  • Service providers: Third-party services that help us operate the Services (see Third-Party Services below).
  • Legal authorities: If required by law, in response to legal processes, or to prevent fraud or protect rights.
  • Business transfers: In the event of a merger, acquisition, or sale of all or part of our assets, your information may be transferred as part of that transaction. We will notify you of any such change.

Third-Party Services

We use the following third-party services to operate and improve the Services:

  • Vercel — website deployment, hosting, and anonymous website analytics (page views, visitor counts).
  • DigitalOcean — application hosting and infrastructure.
  • Better Stack — application logs for monitoring and debugging purposes.
  • Google Ads — advertising and conversion tracking.

These providers may process personal information on our behalf in accordance with their own privacy policies. We do not store credit card or payment card details directly.

Cookies and Tracking

We use cookies and similar technologies to:

  • Remember your preferences and settings
  • Improve site functionality and performance
  • Collect analytics data (via Vercel Analytics)
  • Measure advertising effectiveness (via Google Ads)

You can manage cookie preferences through your browser settings. Disabling cookies may affect certain features of the Services.

Data Retention

We retain your information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. If you delete your account, a 30-day grace period applies during which your data is retained. After the grace period, all account data will be permanently deleted, except where retention is required for legal or record-keeping purposes.

Data Security

We implement encryption, firewalls, access controls, and routine security audits to protect your information from unauthorized access, use, alteration, or disclosure. Platform credentials are stored using encryption. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security. You are responsible for keeping your login credentials secure.

International Data Transfers

Your information may be processed in countries outside your jurisdiction, including countries that may not provide the same level of data protection as your home country. We take appropriate measures to ensure that international transfers comply with applicable data protection laws, including the Swiss Federal Act on Data Protection (FADP) and the EU General Data Protection Regulation (GDPR) where applicable.

Your Rights

Depending on your location, you may have the following rights regarding your personal information under applicable laws (including FADP and GDPR):

  • Access: Request a copy of the personal data we hold about you.
  • Correction: Request correction of inaccurate or incomplete personal data.
  • Deletion: Request deletion of your personal data.
  • Restriction: Request that we limit processing of your personal data.
  • Portability: Request a transfer of your personal data in a structured, commonly used format.
  • Objection: Object to processing of your personal data for marketing or other purposes.

To exercise any of these rights, please contact us at legal@lurera.ai. We will respond to your request within 30 days.

Children's Privacy

The Services are not intended for users under 18 years of age. We do not knowingly collect personal information from minors. If we become aware that we have collected personal data from a person under 18, we will take steps to delete that information promptly.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be reflected by updating the "Last updated" date at the top of this page. Users will be notified of material changes via email or notifications on the platform. Continued use of the Services after any changes indicates acceptance of the updated policy.

If you have any questions about this Privacy Policy, please contact us at legal@lurera.ai.